{"id":10743,"date":"2022-07-05T12:06:44","date_gmt":"2022-07-05T16:06:44","guid":{"rendered":"https:\/\/www.cbinsights.com\/?post_type=case-study&#038;p=10743"},"modified":"2023-01-30T18:11:31","modified_gmt":"2023-01-30T23:11:31","slug":"akbank-success-story","status":"publish","type":"case-study","link":"https:\/\/www.cbinsights.com\/resources\/case-studies\/akbank-success-story\/","title":{"rendered":"Akbank Success Story"},"content":{"rendered":"<section id=\"\" class='section-extended has-background placement-full-width'>\n\t<div class='has-navy-background-color' style='color: rgb(255,255,255)'>\n\t\t\t\t\t<div class='background' style='background-image: url(\"https:\/\/www.cbinsights.com\/wp-content\/uploads\/2021\/12\/CircuitboardBackground-768x381.png\");background-position: top center;background-size: cover'><\/div>\n\t\t\t\t\t\t<div class=\"container\">\n\t\t\t\n<section id=\"\" class='section-extended placement-reduced-width padding-none'>\n\t<div >\n\t\t\t\t\t\t<div class=\"container\">\n\t\t\t\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-3 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:60%\">\n<h1 class=\"has-teal-color has-text-color wp-block-heading\"><strong>Akbank Success Story<\/strong><\/h1>\n\n\n\n<div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Using Market Intelligence to Find and Connect with Innovative Partners at Akbank<\/strong><\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"400\" height=\"200\" src=\"https:\/\/www.cbinsights.com\/wp-content\/uploads\/2022\/07\/Akbank-Logo.png\" alt=\"\" class=\"wp-image-10749\" srcset=\"https:\/\/www.cbinsights.com\/wp-content\/uploads\/2022\/07\/Akbank-Logo.png 400w, https:\/\/www.cbinsights.com\/wp-content\/uploads\/2022\/07\/Akbank-Logo-300x150.png 300w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n<section id=\"\" class='section-extended placement-reduced-width padding-none'>\n\t<div >\n\t\t\t\t\t\t<div class=\"container\">\n\t\t\t\n\n<div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide is-vertically-aligned-center profile\" style=\"grid-template-columns:20% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" loading=\"lazy\" width=\"900\" height=\"900\" src=\"https:\/\/www.cbinsights.com\/wp-content\/uploads\/2022\/07\/Selim-Yuksel_Circle-Mint-1.png\" alt=\"\" class=\"wp-image-11050 size-full\" srcset=\"https:\/\/www.cbinsights.com\/wp-content\/uploads\/2022\/07\/Selim-Yuksel_Circle-Mint-1.png 900w, https:\/\/www.cbinsights.com\/wp-content\/uploads\/2022\/07\/Selim-Yuksel_Circle-Mint-1-300x300.png 300w, https:\/\/www.cbinsights.com\/wp-content\/uploads\/2022\/07\/Selim-Yuksel_Circle-Mint-1-150x150.png 150w, https:\/\/www.cbinsights.com\/wp-content\/uploads\/2022\/07\/Selim-Yuksel_Circle-Mint-1-768x768.png 768w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<h3 class=\"wp-block-heading\"><strong><strong>Selim Yuksel<\/strong><\/strong><\/h3>\n\n\n\n<p>VP of Innovation, Akbank LAB<\/p>\n<\/div><\/div>\n\n\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n<section id=\"\" class='section-extended placement-reduced-width padding-none'>\n\t<div >\n\t\t\t\t\t\t<div class=\"container\">\n\t\t\t\n<section id=\"\" class='section-extended placement-reduced-width padding-none shadow-navy border-solid'>\n\t<div style='color: rgb(10,0,0)'>\n\t\t\t\t\t\t<div class=\"container\">\n\t\t\t\n\n<div class=\"wp-block-columns are-vertically-aligned-top is-layout-flex wp-container-6 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\">Key Results:<\/h3>\n\n\n\n<ul><li>An accelerated connection process with target technology vendors <\/li><\/ul>\n\n\n\n<ul><li>Stay on top of industry trends and company changes as they happen<\/li><\/ul>\n\n\n\n<ul><li>Streamline the partner selection process with CB Insights<\/li><\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<p><strong>CB Insights Products Mentioned:<\/strong><\/p>\n\n\n\n<ul class=\"has-magenta-color has-text-color\"><li><a href=\"https:\/\/www.cbinsights.com\/what-we-offer\/collections\/\">Collections \u2192<\/a><\/li><li><a href=\"https:\/\/www.cbinsights.com\/what-we-offer\/market-analytics-and-visualizations\/\">Market Maps \u2192<\/a><\/li><li>Connect<\/li><\/ul>\n<\/div>\n<\/div>\n\n\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n<section id=\"\" class='section-extended placement-reduced-width padding-none'>\n\t<div >\n\t\t\t\t\t\t<div class=\"container\">\n\t\t\t\n\n<h4 class=\"wp-block-heading\">Innovation doesn\u2019t happen on its own.<\/h4>\n\n\n\n<p>That\u2019s especially true in banks that have a history of doing things a certain way. However, necessity and opportunity often spur change. Sometimes, a business unit must address a specific need, or a new fintech player launches a revolutionary product. In either case, pushing the envelope in banking requires careful deliberation to pair external innovators with internal stakeholders.<\/p>\n\n\n\n<p>We embrace innovation at <a href=\"https:\/\/www.akbank.com\/en-us\/Pages\/default.aspx\">Akbank<\/a>. Akbank is one of Turkey\u2019s largest and most successful banks, offering personal and corporate banking services, including wealth management and expatriate banking in multiple currencies. In 2016, we launched <a href=\"https:\/\/www.akbanklab.com\/en\/homepage\">Akbank LAB<\/a>, an innovation center that updates the bank on technology trends and customer expectations. It serves as a bridge between business units and outside tech firms. Our work aims to provide innovative products and services to our customers in the fastest way, as well as embedding innovation in company culture.<\/p>\n\n\n\n<p>As Vice President of the Innovation Center, I\u2019m in charge of Akbank LAB and work closely with two of my colleagues, Merve Akg\u00fcn and Meltem Kutlu. Together, we evaluate partnerships with promising Turkish and international fintechs and tech companies, while at the same time promoting innovation within the bank. We are matchmakers who try to find the best possible partners to solve pressing business problems within the bank, and to do so, we\u2019re in close contact with local and global entrepreneurial ecosystems.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-navy-color\">The <\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-dark-purple-color\">Search<\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-navy-color\"> for Projects, <\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-dark-purple-color\">Partnerships<\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-navy-color\">, and POCs<\/mark><\/strong><\/h2>\n\n\n\n<p>Our work falls into three main categories:&nbsp;<\/p>\n\n\n\n<ol><li>We run proofs of concept (POCs) with potential partners. We collaborate with third parties like fintechs to test the innovative products or services to respond to a need or solve a problem in three to six months with IT Acceleration and Sales Enablement. Internal operations are sped up, and legal and design processes are supported by external resources. The innovative projects that we chose to progress with POC and\/or production are carried out in the shortest order.<\/li><li>We manage the startup ecosystem. For us, supporting this ecosystem is crucial. We build and maintain close relationships with universities, technology offices and innovation hubs. We support accelerator programs such as Boost the Future with Endeavor, participate in different programs as mentors and juries to share our industry know-how like Visa Innovation Program and Microsoft GrowthX Program.&nbsp; We were in contact with more than 350 ecosystem players last year in Turkey and abroad. These players serve as our solution partners; we jointly work on visionary projects focused on fostering innovation and creating added value for the customers.&nbsp;<\/li><li>We foster an internal culture of innovation through in-house initiatives like intrapreneurship programs and bi-weekly bulletins that feature news and trends.<\/li><\/ol>\n\n\n\n<p>Because my team is constantly searching for local and international fintechs partners for POCs, we have created a funnel to find suitable partners. Twice a year, we ask our business units to share their most pressing business problems and we suggest innovative ways to resolve them. We choose up to five of those ideas to develop as POCs. If any are successful, we put them into production and ultimately transition their operation back to the business unit that requested them. Out of hundreds of ideas produced and assessed to date, we have successfully led 31 projects through the POC stage, eight of which are still ongoing. 13 of these projects were taken live with careful evaluations after POC.<\/p>\n\n\n\n<p>One of the main duties of Akbank LAB in this management model is scouting. An all rounded evaluation process is used to find the best partner that will cover the needs or solve the challenges of business units. We used to start our partner queries through a broad search, getting an overview of potential solutions for a specific business problem or business unit request. Then, we narrowed this down to the companies and organizations that can help us resolve the issue. We were already using the market intelligence platform CB Insights to learn more about potential partners\u2019 investors, funding, management, and operations, but we soon realized we could lean on CB Insights even more.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-dark-purple-color\">CB Insights <\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-navy-color\">Helps Us<\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-dark-purple-color\"> Connect <\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-navy-color\">with the<\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-dark-purple-color\"> Best<\/mark><\/strong><\/h2>\n\n\n\n<p>In the past, when we found a company of interest, we would try to initiate contact through various means, including their websites, email, and LinkedIn. It often took weeks for people to respond to those messages, if at all. It was a laborious process that yielded suboptimal results.<\/p>\n\n\n\n<p>CB Insights\u2019 new <strong>Connect<\/strong> feature changed everything for us.<\/p>\n\n\n\n<p>After our latest bi-annual conversation with our business units, we began working on a POC to be the first bank to offer a new service to our customers. We had already selected a potential partner, but the business unit wanted to discover other options. We found an alternate supplier and tried contacting them through the usual online channels, but they never got back to us.<\/p>\n\n\n\n<p>More research led us to initiate discussions with an American tech company. We looked up their investor information on CB Insights and saw a new \u201cConnect\u201d button on the Company Profile page. Clicking that button set a series of events into motion and CB Insights facilitated the initial connection between Akbank LAB and our target. After that first meeting, their team flew to Turkey to discuss the project in person. Talks are ongoing, and that connection may never have happened without CB Insights&#8217; Connect.<\/p>\n\n\n\n<figure class=\"wp-block-pullquote is-style-default has-border-color\" style=\"border-color:#c3c3c3\"><blockquote><p><strong><strong><strong>Using the Connect feature, CB Insights accelerated the connection process with target technology vendors and secured a meaningful meeting within days.<\/strong><\/strong><\/strong><\/p><\/blockquote><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong><strong>Leveraging <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-dark-purple-color\">Reliable<\/mark>, Up-to-Date <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-dark-purple-color\">Information<\/mark><\/strong><\/strong><\/h2>\n\n\n\n<p>To choose the right partner, we need reliable, up-to-date information. We recently came across a promising tech company on CB Insights, but the \u201cConnect\u201d button was missing from their Company Profile page. We clicked on the News tab, where we discovered the company had just been acquired. That didn\u2019t slow us down though\u2014all we had to do was begin to research its new owner on CB Insights. We found out about the acquisition faster through CB Insights than we would have if only relying on search engines, and that speed matters.<\/p>\n\n\n\n<p>When we propose a POC or new technology to our executive team, we\u2019ve already done all the research, and our top managers only see our final recommendations. CB Insights enables us to stay on top of industry trends and company changes as they happen. Armed with this data, we are confident in presenting the correct, most current view of the market and the most promising partnerships to the business.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong><strong><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-dark-purple-color\">Innovating<\/mark><\/strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-navy-color\"><strong> at Scale<\/strong><\/mark><\/strong><\/strong><\/h2>\n\n\n\n<p>CB Insights has many great features that helps my team narrow our search for potential partners, especially <a href=\"https:\/\/www.cbinsights.com\/what-we-offer\/market-analytics-and-visualizations\/\">Market Maps<\/a> and <a href=\"https:\/\/www.cbinsights.com\/what-we-offer\/collections\/\">Collections<\/a>. For example, when Facebook rebranded as Meta, the Metaverse became a hot topic globally. We used the CB Insights\u2019 Market Map to improve our understanding of other players in this emerging space and shared the data from CB Insights with the rest of the bank. We also use Market Maps to find relevant partners for our POCs, hackathons and we use Collections to create interactive, self-updating repositories of companies and organizations of interest.<\/p>\n\n\n\n<div class='block-themed-media shadow--none set-alignment--fill-container media--image'>\n\t<a href=\"https:\/\/www.cbinsights.com\/research\/metaverse-market-map\/\" target=\"\" title=\"\"><img decoding=\"async\" class=\"attachment-large size-large\" src=\"https:\/\/www.cbinsights.com\/wp-content\/uploads\/2022\/07\/metaverse-market-map-1024x1012.png\" loading=\"lazy\" width=\"1024\" height=\"1012\" data-image-src-large=\"\" \/><\/a><\/div>\n\n\n<p>We rely heavily on CB Insights to request references and learn about companies, their products, investors, and competitors. But it is more than an online resource. We\u2019ve had incredible help from CB Insights\u2019 expert advisors. Not only do they help broker introductions with key partners, but their analysts provide detailed company portfolios and other in-depth resources on requests that complement the intelligence found on their platform.<\/p>\n\n\n\n<p>We\u2019ve also reaped the benefits of having a dedicated Customer Service Manager (CSM). We meet with our CSM regularly to discuss hot topics or trends for our team. She keeps up-to-date with relevant research in our areas of interest, and she also ensures we benefit from all the features available on CB Insights. She\u2019s been a great resource to our team, helping us continually move forward.<\/p>\n\n\n\n<p>CB Insights helps my team innovate at scale. We have eight projects and four POCs in progress from the last two cycles and are preparing to approve up to five more in the next cycle. We have streamlined the partner selection process with CB Insights and can confidently recommend qualified fintechs to our business units.<\/p>\n\n\n\n<figure class=\"wp-block-pullquote is-style-default has-border-color\" style=\"border-color:#c3c3c3\"><blockquote><p><strong><strong><strong>With CB Insights, you find the right information in a matter of seconds. Analysts will also send further detailed portfolios, which is really valuable information.<\/strong><\/strong><\/strong><\/p><\/blockquote><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong><strong><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-dark-purple-color\">Award-Winning <\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-navy-color\">Transformation and Innovation&nbsp;<\/mark><\/strong><\/strong><\/strong><\/h2>\n\n\n\n<p>Our projects are transforming Akbank, and the banking world has noticed. In 2020, we were named<strong> World\u2019s Best Bank in the Emerging Markets <\/strong>at the prestigious <strong>Euromoney Awards for Excellence. <\/strong>This honor recognized our commitment to digital banking in Turkey and praised Akbank\u2019s work with the fintech sector.&nbsp;<\/p>\n\n\n\n<p>Akbank is proud to work with international partners to advance digital and traditional banking in Turkey. CB Insights opens the world to us through timely business intelligence about fintechs here and abroad. No matter what the business problem or business unit requests, our innovation team can quickly and easily find the perfect partner to help us architect a solution, run a POC, and make innovation a reality for our company.<\/p>\n\n\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n<section id=\"\" class='section-extended placement-full-width padding-none'>\n\t<div class='has-medium-purple-background-color' style='color: rgb(255,255,255)'>\n\t\t\t\t\t\t<div class=\"container\">\n\t\t\t\n<section id=\"\" class='section-extended placement-reduced-width'>\n\t<div >\n\t\t\t\t\t\t<div class=\"container\">\n\t\t\t\n\n<div class=\"wp-block-media-text alignwide is-vertically-aligned-center\" style=\"grid-template-columns:15% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" loading=\"lazy\" width=\"900\" height=\"900\" src=\"https:\/\/www.cbinsights.com\/wp-content\/uploads\/2022\/07\/Selim-Yuksel_Circle-1.png\" alt=\"\" class=\"wp-image-11049 size-full\" srcset=\"https:\/\/www.cbinsights.com\/wp-content\/uploads\/2022\/07\/Selim-Yuksel_Circle-1.png 900w, https:\/\/www.cbinsights.com\/wp-content\/uploads\/2022\/07\/Selim-Yuksel_Circle-1-300x300.png 300w, https:\/\/www.cbinsights.com\/wp-content\/uploads\/2022\/07\/Selim-Yuksel_Circle-1-150x150.png 150w, https:\/\/www.cbinsights.com\/wp-content\/uploads\/2022\/07\/Selim-Yuksel_Circle-1-768x768.png 768w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<h3 class=\"wp-block-heading\"><strong><strong>Selim Yuksel<\/strong><\/strong><\/h3>\n\n\n\n<p>VP of Innovation, Akbank LAB<\/p>\n\n\n\n<p>  <\/p>\n<\/div><\/div>\n\n\n\n<p>Selim has worked in product integration, strategy and business development areas in the telecom and finance sectors for system integration, digital transformation and advanced industry applications. He completed his undergraduate degree in Industrial Engineering at TOBB ET\u00dc. He started working as Akbank LAB Innovation Center Manager in May 2020 and now he is the Innovation Center Vice President since 2021. In addition, he actively supports tech startups both in domestic and foreign acceleration and investment programs.<\/p>\n\n\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n<section id=\"\" class='section-extended placement-full-width'>\n\t<div class='has-dark-purple-background-color' style='color: rgb(255,255,255)'>\n\t\t\t\t\t\t<div class=\"container\">\n\t\t\t\n\n<div class=\"wp-block-columns is-layout-flex wp-container-9 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:70%\">\n<h2 class=\"wp-block-heading\">Ready to get started?<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Let&#8217;s talk.<\/h3>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class='block-themed-media shadow--black set-alignment--fill-container media--image'>\n\t<img decoding=\"async\" class=\"attachment-large size-large\" src=\"https:\/\/www.cbinsights.com\/wp-content\/uploads\/2022\/01\/Market_Map_Fintech-1-1.svg\" loading=\"lazy\" width=\"502\" height=\"302\" data-image-src-large=\"\" \/><\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:30%\">\n<p><strong>Request a demo<\/strong><\/p>\n\n\n\n<div class='hubspot-form hubspot-form--alternative hubspot-form--white layout--standard'>\n\t<script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/v2.js\"><\/script>\r\n<script>\r\nhbspt.forms.create({\r\nregion: \"na1\",\r\nportalId: \"763793\",\r\nformId: \"f01daeb8-accf-41ac-93be-d541776bf9d0\"\r\n});\r\n<\/script><\/div>\n\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\t\t<\/div>\n\t<\/div>\n<\/section>\n","protected":false},"featured_media":11048,"menu_order":7,"template":"","meta":[],"case-study-topic":[],"case-study-industry":[17],"acf":[],"gutenberg_blocks":[{"blockName":"acf\/section-extended","attrs":{"name":"acf\/section-extended","data":{"placement":"full-width","_placement":"field_617b70a2c90b3","background_color":"rgb(0,13,32)","_background_color":"field_617b6f6fc90b1","text_color":"rgb(255,255,255)","_text_color":"field_617b7048c90b2","background_image":449,"_background_image":"field_619ec12a91823","background_horizontal_attachment":"center","_background_horizontal_attachment":"field_619ec1ec91825","background_vertical_attachment":"top","_background_vertical_attachment":"field_619ec74334a67","background_sizing":"cover","_background_sizing":"field_619ed313bb7cb","background":"","_background":"field_619ec26c484c6","background_desktop_image":"","_background_desktop_image":"field_619ec12a91823","background_desktop_horizontal_attachment":"center","_background_desktop_horizontal_attachment":"field_619ec1ec91825","background_desktop_vertical_attachment":"top","_background_desktop_vertical_attachment":"field_619ec74334a67","background_desktop_sizing":"auto","_background_desktop_sizing":"field_619ed313bb7cb","background_desktop":"","_background_desktop":"field_619ec2b5484c7","padding_vertical":"standard","_padding_vertical":"field_61dcb4d13d872","show_border":"0","_show_border":"field_61dcbd267eb65"},"mode":"preview"},"innerBlocks":[{"blockName":"acf\/section-extended","attrs":{"name":"acf\/section-extended","data":{"placement":"reduced-width","_placement":"field_617b70a2c90b3","background_color":"","_background_color":"field_617b6f6fc90b1","text_color":"","_text_color":"field_617b7048c90b2","background_image":"","_background_image":"field_619ec12a91823","background_sizing":"auto","_background_sizing":"field_619ed313bb7cb","background":"","_background":"field_619ec26c484c6","background_desktop_image":"","_background_desktop_image":"field_619ec12a91823","background_desktop_sizing":"auto","_background_desktop_sizing":"field_619ed313bb7cb","background_desktop":"","_background_desktop":"field_619ec2b5484c7","padding_vertical":"none","_padding_vertical":"field_61dcb4d13d872","show_border":"0","_show_border":"field_61dcbd267eb65","show_shadow":"0","_show_shadow":"field_61dcfa3d75bbc"},"mode":"preview"},"innerBlocks":[{"blockName":"core\/columns","attrs":{"verticalAlignment":"center"},"innerBlocks":[{"blockName":"core\/column","attrs":{"verticalAlignment":"center","width":"60%"},"innerBlocks":[{"blockName":"core\/heading","attrs":{"level":1,"textColor":"teal"},"innerBlocks":[],"innerHTML":"\n<h1 class=\"has-teal-color has-text-color\"><strong>Akbank Success Story<\/strong><\/h1>\n","innerContent":["\n<h1 class=\"has-teal-color has-text-color\"><strong>Akbank Success Story<\/strong><\/h1>\n"]},{"blockName":"core\/spacer","attrs":{"height":"16px"},"innerBlocks":[],"innerHTML":"\n<div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","innerContent":["\n<div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n"]},{"blockName":"core\/heading","attrs":[],"innerBlocks":[],"innerHTML":"\n<h2><strong>Using Market Intelligence to Find and Connect with Innovative Partners at Akbank<\/strong><\/h2>\n","innerContent":["\n<h2><strong>Using Market Intelligence to Find and Connect with Innovative Partners at Akbank<\/strong><\/h2>\n"]}],"innerHTML":"\n<div class=\"wp-block-column is-vertically-aligned-center\" style=\"flex-basis:60%\">\n\n\n\n<\/div>\n","innerContent":["\n<div class=\"wp-block-column is-vertically-aligned-center\" 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style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","innerContent":["\n<div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n"]},{"blockName":"core\/media-text","attrs":{"mediaId":11050,"mediaLink":"https:\/\/www.cbinsights.com\/selim-yuksel_circle-mint-1\/","mediaType":"image","mediaWidth":20,"mediaSizeSlug":"full","isStackedOnMobile":false,"verticalAlignment":"center","className":"profile"},"innerBlocks":[{"blockName":"core\/heading","attrs":{"level":3},"innerBlocks":[],"innerHTML":"\n<h3><strong><strong>Selim Yuksel<\/strong><\/strong><\/h3>\n","innerContent":["\n<h3><strong><strong>Selim Yuksel<\/strong><\/strong><\/h3>\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>VP of Innovation, Akbank LAB<\/p>\n","innerContent":["\n<p>VP of Innovation, Akbank LAB<\/p>\n"]}],"innerHTML":"\n<div class=\"wp-block-media-text alignwide is-vertically-aligned-center profile\" style=\"grid-template-columns:20% 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class=\"wp-block-media-text__content\">",null,"\n\n",null,"<\/div><\/div>\n"]}],"innerHTML":"\n\n\n\n","innerContent":["\n",null,"\n\n",null,"\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"acf\/section-extended","attrs":{"name":"acf\/section-extended","data":{"placement":"reduced-width","_placement":"field_617b70a2c90b3","background_color":"","_background_color":"field_617b6f6fc90b1","text_color":"","_text_color":"field_617b7048c90b2","background_image":"","_background_image":"field_619ec12a91823","background_sizing":"auto","_background_sizing":"field_619ed313bb7cb","background":"","_background":"field_619ec26c484c6","background_desktop_image":"","_background_desktop_image":"field_619ec12a91823","background_desktop_sizing":"auto","_background_desktop_sizing":"field_619ed313bb7cb","background_desktop":"","_background_desktop":"field_619ec2b5484c7","padding_vertical":"none","_padding_vertical":"field_61dcb4d13d872","show_border":"0","_show_border":"field_61dcbd267eb65","show_shadow":"0","_show_shadow":"field_61dcfa3d75bbc"},"mode":"preview"},"innerBlocks":[{"blockName":"acf\/section-extended","attrs":{"name":"acf\/section-extended","data":{"placement":"reduced-width","_placement":"field_617b70a2c90b3","background_color":"","_background_color":"field_617b6f6fc90b1","text_color":"rgb(10,0,0)","_text_color":"field_617b7048c90b2","background_image":"","_background_image":"field_619ec12a91823","background_sizing":"auto","_background_sizing":"field_619ed313bb7cb","background":"","_background":"field_619ec26c484c6","background_desktop_image":"","_background_desktop_image":"field_619ec12a91823","background_desktop_sizing":"auto","_background_desktop_sizing":"field_619ed313bb7cb","background_desktop":"","_background_desktop":"field_619ec2b5484c7","padding_vertical":"none","_padding_vertical":"field_61dcb4d13d872","show_border":"1","_show_border":"field_61dcbd267eb65","border_style":["solid"],"_border_style":"field_61dcbd517eb66","show_shadow":"1","_show_shadow":"field_61dcfa3d75bbc","shadow_color":"navy","_shadow_color":"field_61dcb6490bdb1","section_shadow":"","_section_shadow":"field_61dcf7fcb3c0a"},"mode":"preview"},"innerBlocks":[{"blockName":"core\/columns","attrs":{"verticalAlignment":"top"},"innerBlocks":[{"blockName":"core\/column","attrs":{"verticalAlignment":"top"},"innerBlocks":[{"blockName":"core\/heading","attrs":{"level":3},"innerBlocks":[],"innerHTML":"\n<h3>Key Results:<\/h3>\n","innerContent":["\n<h3>Key Results:<\/h3>\n"]},{"blockName":"core\/list","attrs":[],"innerBlocks":[],"innerHTML":"\n<ul><li>An accelerated connection process with target technology vendors <\/li><\/ul>\n","innerContent":["\n<ul><li>An accelerated connection process with target technology vendors <\/li><\/ul>\n"]},{"blockName":"core\/list","attrs":[],"innerBlocks":[],"innerHTML":"\n<ul><li>Stay on top of industry trends and company changes as they happen<\/li><\/ul>\n","innerContent":["\n<ul><li>Stay on top of industry trends and company changes as they happen<\/li><\/ul>\n"]},{"blockName":"core\/list","attrs":[],"innerBlocks":[],"innerHTML":"\n<ul><li>Streamline the partner selection process with CB Insights<\/li><\/ul>\n","innerContent":["\n<ul><li>Streamline the partner selection process with CB Insights<\/li><\/ul>\n"]}],"innerHTML":"\n<div class=\"wp-block-column is-vertically-aligned-top\">\n\n\n\n\n\n<\/div>\n","innerContent":["\n<div class=\"wp-block-column is-vertically-aligned-top\">",null,"\n\n",null,"\n\n",null,"\n\n",null,"<\/div>\n"]},{"blockName":"core\/column","attrs":{"verticalAlignment":"top"},"innerBlocks":[{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p><strong>CB Insights Products Mentioned:<\/strong><\/p>\n","innerContent":["\n<p><strong>CB Insights Products Mentioned:<\/strong><\/p>\n"]},{"blockName":"core\/list","attrs":{"textColor":"magenta"},"innerBlocks":[],"innerHTML":"\n<ul class=\"has-magenta-color has-text-color\"><li><a href=\"https:\/\/www.cbinsights.com\/what-we-offer\/collections\/\">Collections \u2192<\/a><\/li><li><a href=\"https:\/\/www.cbinsights.com\/what-we-offer\/market-analytics-and-visualizations\/\">Market Maps \u2192<\/a><\/li><li>Connect<\/li><\/ul>\n","innerContent":["\n<ul class=\"has-magenta-color has-text-color\"><li><a href=\"https:\/\/www.cbinsights.com\/what-we-offer\/collections\/\">Collections \u2192<\/a><\/li><li><a href=\"https:\/\/www.cbinsights.com\/what-we-offer\/market-analytics-and-visualizations\/\">Market Maps \u2192<\/a><\/li><li>Connect<\/li><\/ul>\n"]}],"innerHTML":"\n<div class=\"wp-block-column is-vertically-aligned-top\">\n\n<\/div>\n","innerContent":["\n<div class=\"wp-block-column is-vertically-aligned-top\">",null,"\n\n",null,"<\/div>\n"]}],"innerHTML":"\n<div class=\"wp-block-columns are-vertically-aligned-top\">\n\n<\/div>\n","innerContent":["\n<div class=\"wp-block-columns are-vertically-aligned-top\">",null,"\n\n",null,"<\/div>\n"]}],"innerHTML":"\n\n","innerContent":["\n",null,"\n"]}],"innerHTML":"\n\n","innerContent":["\n",null,"\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"acf\/section-extended","attrs":{"name":"acf\/section-extended","data":{"placement":"reduced-width","_placement":"field_617b70a2c90b3","background_color":"","_background_color":"field_617b6f6fc90b1","text_color":"","_text_color":"field_617b7048c90b2","background_image":"","_background_image":"field_619ec12a91823","background_sizing":"auto","_background_sizing":"field_619ed313bb7cb","background":"","_background":"field_619ec26c484c6","background_desktop_image":"","_background_desktop_image":"field_619ec12a91823","background_desktop_sizing":"auto","_background_desktop_sizing":"field_619ed313bb7cb","background_desktop":"","_background_desktop":"field_619ec2b5484c7","padding_vertical":"none","_padding_vertical":"field_61dcb4d13d872","show_border":"0","_show_border":"field_61dcbd267eb65","show_shadow":"0","_show_shadow":"field_61dcfa3d75bbc"},"mode":"preview"},"innerBlocks":[{"blockName":"core\/heading","attrs":{"level":4},"innerBlocks":[],"innerHTML":"\n<h4>Innovation doesn\u2019t happen on its own.<\/h4>\n","innerContent":["\n<h4>Innovation doesn\u2019t happen on its own.<\/h4>\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>That\u2019s especially true in banks that have a history of doing things a certain way. However, necessity and opportunity often spur change. Sometimes, a business unit must address a specific need, or a new fintech player launches a revolutionary product. In either case, pushing the envelope in banking requires careful deliberation to pair external innovators with internal stakeholders.<\/p>\n","innerContent":["\n<p>That\u2019s especially true in banks that have a history of doing things a certain way. However, necessity and opportunity often spur change. Sometimes, a business unit must address a specific need, or a new fintech player launches a revolutionary product. In either case, pushing the envelope in banking requires careful deliberation to pair external innovators with internal stakeholders.<\/p>\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>We embrace innovation at <a href=\"https:\/\/www.akbank.com\/en-us\/Pages\/default.aspx\">Akbank<\/a>. Akbank is one of Turkey\u2019s largest and most successful banks, offering personal and corporate banking services, including wealth management and expatriate banking in multiple currencies. In 2016, we launched <a href=\"https:\/\/www.akbanklab.com\/en\/homepage\">Akbank LAB<\/a>, an innovation center that updates the bank on technology trends and customer expectations. It serves as a bridge between business units and outside tech firms. Our work aims to provide innovative products and services to our customers in the fastest way, as well as embedding innovation in company culture.<\/p>\n","innerContent":["\n<p>We embrace innovation at <a href=\"https:\/\/www.akbank.com\/en-us\/Pages\/default.aspx\">Akbank<\/a>. Akbank is one of Turkey\u2019s largest and most successful banks, offering personal and corporate banking services, including wealth management and expatriate banking in multiple currencies. In 2016, we launched <a href=\"https:\/\/www.akbanklab.com\/en\/homepage\">Akbank LAB<\/a>, an innovation center that updates the bank on technology trends and customer expectations. It serves as a bridge between business units and outside tech firms. Our work aims to provide innovative products and services to our customers in the fastest way, as well as embedding innovation in company culture.<\/p>\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>As Vice President of the Innovation Center, I\u2019m in charge of Akbank LAB and work closely with two of my colleagues, Merve Akg\u00fcn and Meltem Kutlu. Together, we evaluate partnerships with promising Turkish and international fintechs and tech companies, while at the same time promoting innovation within the bank. We are matchmakers who try to find the best possible partners to solve pressing business problems within the bank, and to do so, we\u2019re in close contact with local and global entrepreneurial ecosystems.<\/p>\n","innerContent":["\n<p>As Vice President of the Innovation Center, I\u2019m in charge of Akbank LAB and work closely with two of my colleagues, Merve Akg\u00fcn and Meltem Kutlu. Together, we evaluate partnerships with promising Turkish and international fintechs and tech companies, while at the same time promoting innovation within the bank. We are matchmakers who try to find the best possible partners to solve pressing business problems within the bank, and to do so, we\u2019re in close contact with local and global entrepreneurial ecosystems.<\/p>\n"]},{"blockName":"core\/heading","attrs":[],"innerBlocks":[],"innerHTML":"\n<h2><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-navy-color\">The <\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-dark-purple-color\">Search<\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-navy-color\"> for Projects, <\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-dark-purple-color\">Partnerships<\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-navy-color\">, and POCs<\/mark><\/strong><\/h2>\n","innerContent":["\n<h2><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-navy-color\">The <\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-dark-purple-color\">Search<\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-navy-color\"> for Projects, <\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-dark-purple-color\">Partnerships<\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-navy-color\">, and POCs<\/mark><\/strong><\/h2>\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>Our work falls into three main categories:&nbsp;<\/p>\n","innerContent":["\n<p>Our work falls into three main categories:&nbsp;<\/p>\n"]},{"blockName":"core\/list","attrs":{"ordered":true},"innerBlocks":[],"innerHTML":"\n<ol><li>We run proofs of concept (POCs) with potential partners. We collaborate with third parties like fintechs to test the innovative products or services to respond to a need or solve a problem in three to six months with IT Acceleration and Sales Enablement. Internal operations are sped up, and legal and design processes are supported by external resources. The innovative projects that we chose to progress with POC and\/or production are carried out in the shortest order.<\/li><li>We manage the startup ecosystem. For us, supporting this ecosystem is crucial. We build and maintain close relationships with universities, technology offices and innovation hubs. We support accelerator programs such as Boost the Future with Endeavor, participate in different programs as mentors and juries to share our industry know-how like Visa Innovation Program and Microsoft GrowthX Program.&nbsp; We were in contact with more than 350 ecosystem players last year in Turkey and abroad. These players serve as our solution partners; we jointly work on visionary projects focused on fostering innovation and creating added value for the customers.&nbsp;<\/li><li>We foster an internal culture of innovation through in-house initiatives like intrapreneurship programs and bi-weekly bulletins that feature news and trends.<\/li><\/ol>\n","innerContent":["\n<ol><li>We run proofs of concept (POCs) with potential partners. We collaborate with third parties like fintechs to test the innovative products or services to respond to a need or solve a problem in three to six months with IT Acceleration and Sales Enablement. Internal operations are sped up, and legal and design processes are supported by external resources. The innovative projects that we chose to progress with POC and\/or production are carried out in the shortest order.<\/li><li>We manage the startup ecosystem. For us, supporting this ecosystem is crucial. We build and maintain close relationships with universities, technology offices and innovation hubs. We support accelerator programs such as Boost the Future with Endeavor, participate in different programs as mentors and juries to share our industry know-how like Visa Innovation Program and Microsoft GrowthX Program.&nbsp; We were in contact with more than 350 ecosystem players last year in Turkey and abroad. These players serve as our solution partners; we jointly work on visionary projects focused on fostering innovation and creating added value for the customers.&nbsp;<\/li><li>We foster an internal culture of innovation through in-house initiatives like intrapreneurship programs and bi-weekly bulletins that feature news and trends.<\/li><\/ol>\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>Because my team is constantly searching for local and international fintechs partners for POCs, we have created a funnel to find suitable partners. Twice a year, we ask our business units to share their most pressing business problems and we suggest innovative ways to resolve them. We choose up to five of those ideas to develop as POCs. If any are successful, we put them into production and ultimately transition their operation back to the business unit that requested them. Out of hundreds of ideas produced and assessed to date, we have successfully led 31 projects through the POC stage, eight of which are still ongoing. 13 of these projects were taken live with careful evaluations after POC.<\/p>\n","innerContent":["\n<p>Because my team is constantly searching for local and international fintechs partners for POCs, we have created a funnel to find suitable partners. Twice a year, we ask our business units to share their most pressing business problems and we suggest innovative ways to resolve them. We choose up to five of those ideas to develop as POCs. If any are successful, we put them into production and ultimately transition their operation back to the business unit that requested them. Out of hundreds of ideas produced and assessed to date, we have successfully led 31 projects through the POC stage, eight of which are still ongoing. 13 of these projects were taken live with careful evaluations after POC.<\/p>\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>One of the main duties of Akbank LAB in this management model is scouting. An all rounded evaluation process is used to find the best partner that will cover the needs or solve the challenges of business units. We used to start our partner queries through a broad search, getting an overview of potential solutions for a specific business problem or business unit request. Then, we narrowed this down to the companies and organizations that can help us resolve the issue. We were already using the market intelligence platform CB Insights to learn more about potential partners\u2019 investors, funding, management, and operations, but we soon realized we could lean on CB Insights even more.<\/p>\n","innerContent":["\n<p>One of the main duties of Akbank LAB in this management model is scouting. An all rounded evaluation process is used to find the best partner that will cover the needs or solve the challenges of business units. We used to start our partner queries through a broad search, getting an overview of potential solutions for a specific business problem or business unit request. Then, we narrowed this down to the companies and organizations that can help us resolve the issue. We were already using the market intelligence platform CB Insights to learn more about potential partners\u2019 investors, funding, management, and operations, but we soon realized we could lean on CB Insights even more.<\/p>\n"]},{"blockName":"core\/heading","attrs":[],"innerBlocks":[],"innerHTML":"\n<h2><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-dark-purple-color\">CB Insights <\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-navy-color\">Helps Us<\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-dark-purple-color\"> Connect <\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-navy-color\">with the<\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-dark-purple-color\"> Best<\/mark><\/strong><\/h2>\n","innerContent":["\n<h2><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-dark-purple-color\">CB Insights <\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-navy-color\">Helps Us<\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-dark-purple-color\"> Connect <\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-navy-color\">with the<\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-dark-purple-color\"> Best<\/mark><\/strong><\/h2>\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>In the past, when we found a company of interest, we would try to initiate contact through various means, including their websites, email, and LinkedIn. It often took weeks for people to respond to those messages, if at all. It was a laborious process that yielded suboptimal results.<\/p>\n","innerContent":["\n<p>In the past, when we found a company of interest, we would try to initiate contact through various means, including their websites, email, and LinkedIn. It often took weeks for people to respond to those messages, if at all. It was a laborious process that yielded suboptimal results.<\/p>\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>CB Insights\u2019 new <strong>Connect<\/strong> feature changed everything for us.<\/p>\n","innerContent":["\n<p>CB Insights\u2019 new <strong>Connect<\/strong> feature changed everything for us.<\/p>\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>After our latest bi-annual conversation with our business units, we began working on a POC to be the first bank to offer a new service to our customers. We had already selected a potential partner, but the business unit wanted to discover other options. We found an alternate supplier and tried contacting them through the usual online channels, but they never got back to us.<\/p>\n","innerContent":["\n<p>After our latest bi-annual conversation with our business units, we began working on a POC to be the first bank to offer a new service to our customers. We had already selected a potential partner, but the business unit wanted to discover other options. We found an alternate supplier and tried contacting them through the usual online channels, but they never got back to us.<\/p>\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>More research led us to initiate discussions with an American tech company. We looked up their investor information on CB Insights and saw a new \u201cConnect\u201d button on the Company Profile page. Clicking that button set a series of events into motion and CB Insights facilitated the initial connection between Akbank LAB and our target. After that first meeting, their team flew to Turkey to discuss the project in person. Talks are ongoing, and that connection may never have happened without CB Insights' Connect.<\/p>\n","innerContent":["\n<p>More research led us to initiate discussions with an American tech company. We looked up their investor information on CB Insights and saw a new \u201cConnect\u201d button on the Company Profile page. Clicking that button set a series of events into motion and CB Insights facilitated the initial connection between Akbank LAB and our target. After that first meeting, their team flew to Turkey to discuss the project in person. 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We found out about the acquisition faster through CB Insights than we would have if only relying on search engines, and that speed matters.<\/p>\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>When we propose a POC or new technology to our executive team, we\u2019ve already done all the research, and our top managers only see our final recommendations. CB Insights enables us to stay on top of industry trends and company changes as they happen. Armed with this data, we are confident in presenting the correct, most current view of the market and the most promising partnerships to the business.<\/p>\n","innerContent":["\n<p>When we propose a POC or new technology to our executive team, we\u2019ve already done all the research, and our top managers only see our final recommendations. CB Insights enables us to stay on top of industry trends and company changes as they happen. Armed with this data, we are confident in presenting the correct, most current view of the market and the most promising partnerships to the business.<\/p>\n"]},{"blockName":"core\/heading","attrs":[],"innerBlocks":[],"innerHTML":"\n<h2><strong><strong><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-dark-purple-color\">Innovating<\/mark><\/strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-navy-color\"><strong> at Scale<\/strong><\/mark><\/strong><\/strong><\/h2>\n","innerContent":["\n<h2><strong><strong><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-dark-purple-color\">Innovating<\/mark><\/strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-navy-color\"><strong> at Scale<\/strong><\/mark><\/strong><\/strong><\/h2>\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>CB Insights has many great features that helps my team narrow our search for potential partners, especially <a href=\"https:\/\/www.cbinsights.com\/what-we-offer\/market-analytics-and-visualizations\/\">Market Maps<\/a> and <a href=\"https:\/\/www.cbinsights.com\/what-we-offer\/collections\/\">Collections<\/a>. For example, when Facebook rebranded as Meta, the Metaverse became a hot topic globally. We used the CB Insights\u2019 Market Map to improve our understanding of other players in this emerging space and shared the data from CB Insights with the rest of the bank. We also use Market Maps to find relevant partners for our POCs, hackathons and we use Collections to create interactive, self-updating repositories of companies and organizations of interest.<\/p>\n","innerContent":["\n<p>CB Insights has many great features that helps my team narrow our search for potential partners, especially <a href=\"https:\/\/www.cbinsights.com\/what-we-offer\/market-analytics-and-visualizations\/\">Market Maps<\/a> and <a href=\"https:\/\/www.cbinsights.com\/what-we-offer\/collections\/\">Collections<\/a>. For example, when Facebook rebranded as Meta, the Metaverse became a hot topic globally. We used the CB Insights\u2019 Market Map to improve our understanding of other players in this emerging space and shared the data from CB Insights with the rest of the bank. We also use Market Maps to find relevant partners for our POCs, hackathons and we use Collections to create interactive, self-updating repositories of companies and organizations of interest.<\/p>\n"]},{"blockName":"acf\/themed-media","attrs":{"name":"acf\/themed-media","data":{"media_type":"image","_media_type":"field_619d1eb7682b9","image":10766,"_image":"field_6197fd1d77fb0","image_link":{"title":"","url":"https:\/\/www.cbinsights.com\/research\/metaverse-market-map\/","target":""},"_image_link":"field_6283c8e4a8c5c","shadow_color":"none","_shadow_color":"field_6197fcdf7dfc5","alignment":"fill-container","_alignment":"field_6198025dcfad7"},"mode":"edit"},"innerBlocks":[],"innerHTML":"","innerContent":[]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>We rely heavily on CB Insights to request references and learn about companies, their products, investors, and competitors. But it is more than an online resource. We\u2019ve had incredible help from CB Insights\u2019 expert advisors. Not only do they help broker introductions with key partners, but their analysts provide detailed company portfolios and other in-depth resources on requests that complement the intelligence found on their platform.<\/p>\n","innerContent":["\n<p>We rely heavily on CB Insights to request references and learn about companies, their products, investors, and competitors. But it is more than an online resource. We\u2019ve had incredible help from CB Insights\u2019 expert advisors. Not only do they help broker introductions with key partners, but their analysts provide detailed company portfolios and other in-depth resources on requests that complement the intelligence found on their platform.<\/p>\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>We\u2019ve also reaped the benefits of having a dedicated Customer Service Manager (CSM). We meet with our CSM regularly to discuss hot topics or trends for our team. She keeps up-to-date with relevant research in our areas of interest, and she also ensures we benefit from all the features available on CB Insights. She\u2019s been a great resource to our team, helping us continually move forward.<\/p>\n","innerContent":["\n<p>We\u2019ve also reaped the benefits of having a dedicated Customer Service Manager (CSM). We meet with our CSM regularly to discuss hot topics or trends for our team. She keeps up-to-date with relevant research in our areas of interest, and she also ensures we benefit from all the features available on CB Insights. She\u2019s been a great resource to our team, helping us continually move forward.<\/p>\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>CB Insights helps my team innovate at scale. We have eight projects and four POCs in progress from the last two cycles and are preparing to approve up to five more in the next cycle. We have streamlined the partner selection process with CB Insights and can confidently recommend qualified fintechs to our business units.<\/p>\n","innerContent":["\n<p>CB Insights helps my team innovate at scale. We have eight projects and four POCs in progress from the last two cycles and are preparing to approve up to five more in the next cycle. We have streamlined the partner selection process with CB Insights and can confidently recommend qualified fintechs to our business units.<\/p>\n"]},{"blockName":"core\/pullquote","attrs":{"style":{"border":{"color":"#c3c3c3"}},"className":"is-style-default"},"innerBlocks":[],"innerHTML":"\n<figure class=\"wp-block-pullquote is-style-default has-border-color\" style=\"border-color:#c3c3c3\"><blockquote><p><strong><strong><strong>With CB Insights, you find the right information in a matter of seconds. 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Analysts will also send further detailed portfolios, which is really valuable information.<\/strong><\/strong><\/strong><\/p><\/blockquote><\/figure>\n"]},{"blockName":"core\/heading","attrs":[],"innerBlocks":[],"innerHTML":"\n<h2><strong><strong><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-dark-purple-color\">Award-Winning <\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-navy-color\">Transformation and Innovation&nbsp;<\/mark><\/strong><\/strong><\/strong><\/h2>\n","innerContent":["\n<h2><strong><strong><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-dark-purple-color\">Award-Winning <\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-navy-color\">Transformation and Innovation&nbsp;<\/mark><\/strong><\/strong><\/strong><\/h2>\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>Our projects are transforming Akbank, and the banking world has noticed. In 2020, we were named<strong> World\u2019s Best Bank in the Emerging Markets <\/strong>at the prestigious <strong>Euromoney Awards for Excellence. <\/strong>This honor recognized our commitment to digital banking in Turkey and praised Akbank\u2019s work with the fintech sector.&nbsp;<\/p>\n","innerContent":["\n<p>Our projects are transforming Akbank, and the banking world has noticed. In 2020, we were named<strong> World\u2019s Best Bank in the Emerging Markets <\/strong>at the prestigious <strong>Euromoney Awards for Excellence. <\/strong>This honor recognized our commitment to digital banking in Turkey and praised Akbank\u2019s work with the fintech sector.&nbsp;<\/p>\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>Akbank is proud to work with international partners to advance digital and traditional banking in Turkey. CB Insights opens the world to us through timely business intelligence about fintechs here and abroad. No matter what the business problem or business unit requests, our innovation team can quickly and easily find the perfect partner to help us architect a solution, run a POC, and make innovation a reality for our company.<\/p>\n","innerContent":["\n<p>Akbank is proud to work with international partners to advance digital and traditional banking in Turkey. CB Insights opens the world to us through timely business intelligence about fintechs here and abroad. No matter what the business problem or business unit requests, our innovation team can quickly and easily find the perfect partner to help us architect a solution, run a POC, and make innovation a reality for our company.<\/p>\n"]}],"innerHTML":"\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n","innerContent":["\n",null,"\n\n",null,"\n\n",null,"\n\n",null,"\n\n",null,"\n\n",null,"\n\n",null,"\n\n",null,"\n\n",null,"\n\n",null,"\n\n",null,"\n\n",null,"\n\n",null,"\n\n",null,"\n\n",null,"\n\n",null,"\n\n",null,"\n\n",null,"\n\n",null,"\n\n",null,"\n\n",null,"\n\n",null,"\n\n",null,"\n\n",null,"\n\n",null,"\n\n",null,"\n\n",null,"\n\n",null,"\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"acf\/section-extended","attrs":{"name":"acf\/section-extended","data":{"placement":"full-width","_placement":"field_617b70a2c90b3","background_color":"rgb(77,80,135)","_background_color":"field_617b6f6fc90b1","text_color":"rgb(255,255,255)","_text_color":"field_617b7048c90b2","background_image":"","_background_image":"field_619ec12a91823","background_sizing":"auto","_background_sizing":"field_619ed313bb7cb","background":"","_background":"field_619ec26c484c6","background_desktop_image":"","_background_desktop_image":"field_619ec12a91823","background_desktop_sizing":"auto","_background_desktop_sizing":"field_619ed313bb7cb","background_desktop":"","_background_desktop":"field_619ec2b5484c7","padding_vertical":"none","_padding_vertical":"field_61dcb4d13d872","show_border":"0","_show_border":"field_61dcbd267eb65"},"mode":"preview"},"innerBlocks":[{"blockName":"acf\/section-extended","attrs":{"name":"acf\/section-extended","data":{"placement":"reduced-width","_placement":"field_617b70a2c90b3","background_color":"","_background_color":"field_617b6f6fc90b1","text_color":"","_text_color":"field_617b7048c90b2","background_image":"","_background_image":"field_619ec12a91823","background_sizing":"auto","_background_sizing":"field_619ed313bb7cb","background":"","_background":"field_619ec26c484c6","background_desktop_image":"","_background_desktop_image":"field_619ec12a91823","background_desktop_sizing":"auto","_background_desktop_sizing":"field_619ed313bb7cb","background_desktop":"","_background_desktop":"field_619ec2b5484c7","padding_vertical":"standard","_padding_vertical":"field_61dcb4d13d872","show_border":"0","_show_border":"field_61dcbd267eb65","show_shadow":"0","_show_shadow":"field_61dcfa3d75bbc"},"mode":"preview"},"innerBlocks":[{"blockName":"core\/media-text","attrs":{"mediaId":11049,"mediaLink":"https:\/\/www.cbinsights.com\/selim-yuksel_circle-1\/","mediaType":"image","mediaWidth":15,"mediaSizeSlug":"full","isStackedOnMobile":false,"verticalAlignment":"center"},"innerBlocks":[{"blockName":"core\/heading","attrs":{"level":3},"innerBlocks":[],"innerHTML":"\n<h3><strong><strong>Selim Yuksel<\/strong><\/strong><\/h3>\n","innerContent":["\n<h3><strong><strong>Selim Yuksel<\/strong><\/strong><\/h3>\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>VP of Innovation, Akbank LAB<\/p>\n","innerContent":["\n<p>VP of Innovation, Akbank LAB<\/p>\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>  <\/p>\n","innerContent":["\n<p>  <\/p>\n"]}],"innerHTML":"\n<div class=\"wp-block-media-text alignwide is-vertically-aligned-center\" style=\"grid-template-columns:15% auto\"><figure class=\"wp-block-media-text__media\"><img src=\"https:\/\/www.cbinsights.com\/wp-content\/uploads\/2022\/07\/Selim-Yuksel_Circle-1.png\" alt=\"\" class=\"wp-image-11049 size-full\"\/><\/figure><div class=\"wp-block-media-text__content\">\n\n\n\n<\/div><\/div>\n","innerContent":["\n<div class=\"wp-block-media-text alignwide is-vertically-aligned-center\" style=\"grid-template-columns:15% auto\"><figure class=\"wp-block-media-text__media\"><img src=\"https:\/\/www.cbinsights.com\/wp-content\/uploads\/2022\/07\/Selim-Yuksel_Circle-1.png\" alt=\"\" class=\"wp-image-11049 size-full\"\/><\/figure><div class=\"wp-block-media-text__content\">",null,"\n\n",null,"\n\n",null,"<\/div><\/div>\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>Selim has worked in product integration, strategy and business development areas in the telecom and finance sectors for system integration, digital transformation and advanced industry applications. He completed his undergraduate degree in Industrial Engineering at TOBB ET\u00dc. He started working as Akbank LAB Innovation Center Manager in May 2020 and now he is the Innovation Center Vice President since 2021. In addition, he actively supports tech startups both in domestic and foreign acceleration and investment programs.<\/p>\n","innerContent":["\n<p>Selim has worked in product integration, strategy and business development areas in the telecom and finance sectors for system integration, digital transformation and advanced industry applications. He completed his undergraduate degree in Industrial Engineering at TOBB ET\u00dc. He started working as Akbank LAB Innovation Center Manager in May 2020 and now he is the Innovation Center Vice President since 2021. In addition, he actively supports tech startups both in domestic and foreign acceleration and investment programs.<\/p>\n"]}],"innerHTML":"\n\n\n\n","innerContent":["\n",null,"\n\n",null,"\n"]}],"innerHTML":"\n\n","innerContent":["\n",null,"\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"acf\/section-extended","attrs":{"name":"acf\/section-extended","data":{"placement":"full-width","_placement":"field_617b70a2c90b3","background_color":"rgb(106,30,109)","_background_color":"field_617b6f6fc90b1","text_color":"rgb(255,255,255)","_text_color":"field_617b7048c90b2","background_image":"","_background_image":"field_619ec12a91823","background_sizing":"auto","_background_sizing":"field_619ed313bb7cb","background":"","_background":"field_619ec26c484c6","background_desktop_image":"","_background_desktop_image":"field_619ec12a91823","background_desktop_sizing":"auto","_background_desktop_sizing":"field_619ed313bb7cb","background_desktop":"","_background_desktop":"field_619ec2b5484c7","padding_vertical":"standard","_padding_vertical":"field_61dcb4d13d872","show_border":"0","_show_border":"field_61dcbd267eb65"},"mode":"preview"},"innerBlocks":[{"blockName":"core\/columns","attrs":[],"innerBlocks":[{"blockName":"core\/column","attrs":{"width":"70%"},"innerBlocks":[{"blockName":"core\/heading","attrs":[],"innerBlocks":[],"innerHTML":"\n<h2>Ready to get started?<\/h2>\n","innerContent":["\n<h2>Ready to get started?<\/h2>\n"]},{"blockName":"core\/heading","attrs":{"level":3},"innerBlocks":[],"innerHTML":"\n<h3>Let's talk.<\/h3>\n","innerContent":["\n<h3>Let's talk.<\/h3>\n"]},{"blockName":"core\/spacer","attrs":{"height":"40px"},"innerBlocks":[],"innerHTML":"\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","innerContent":["\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n"]},{"blockName":"acf\/themed-media","attrs":{"name":"acf\/themed-media","data":{"media_type":"image","_media_type":"field_619d1eb7682b9","image":6039,"_image":"field_6197fd1d77fb0","shadow_color":"black","_shadow_color":"field_6197fcdf7dfc5","alignment":"fill-container","_alignment":"field_6198025dcfad7"},"mode":"preview"},"innerBlocks":[],"innerHTML":"","innerContent":[]}],"innerHTML":"\n<div class=\"wp-block-column\" style=\"flex-basis:70%\">\n\n\n\n\n\n<\/div>\n","innerContent":["\n<div class=\"wp-block-column\" style=\"flex-basis:70%\">",null,"\n\n",null,"\n\n",null,"\n\n",null,"<\/div>\n"]},{"blockName":"core\/column","attrs":{"verticalAlignment":"center","width":"30%"},"innerBlocks":[{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p><strong>Request a demo<\/strong><\/p>\n","innerContent":["\n<p><strong>Request a demo<\/strong><\/p>\n"]},{"blockName":"acf\/hubspot-form","attrs":{"name":"acf\/hubspot-form","data":{"embed_code":"<script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/v2.js\"><\/script>\r\n<script>\r\nhbspt.forms.create({\r\nregion: \"na1\",\r\nportalId: \"763793\",\r\nformId: \"f01daeb8-accf-41ac-93be-d541776bf9d0\"\r\n});\r\n<\/script>","_embed_code":"field_61e04d5df7aa0","inputs":"alternative","_inputs":"field_61e051d76870a","button_color":"white","_button_color":"field_61e04dc8f7aa1","layout":"standard","_layout":"field_61e0916a74389"},"mode":"edit"},"innerBlocks":[],"innerHTML":"","innerContent":[]}],"innerHTML":"\n<div class=\"wp-block-column is-vertically-aligned-center\" style=\"flex-basis:30%\">\n\n<\/div>\n","innerContent":["\n<div class=\"wp-block-column is-vertically-aligned-center\" style=\"flex-basis:30%\">",null,"\n\n",null,"<\/div>\n"]}],"innerHTML":"\n<div class=\"wp-block-columns\">\n\n<\/div>\n","innerContent":["\n<div class=\"wp-block-columns\">",null,"\n\n",null,"<\/div>\n"]},{"blockName":"core\/spacer","attrs":{"height":"40px"},"innerBlocks":[],"innerHTML":"\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","innerContent":["\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n"]}],"innerHTML":"\n\n\n\n","innerContent":["\n",null,"\n\n",null,"\n"]}],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - 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